2012-06-22

Asahi Slat Giveaway‏

Asahi is celebrating the introduction of a new flavor of their new Slat alcohol brand. This is a mikan sour, meaning that it is made from mikan oranges and shochu distilled liquor. It is advertised as hinyari tsubutsubu (ひんやりつぶつぶ) which means something like "pleasantly cool with pulp". Asahi is giving away product to members of its online web service.

http://www.asahibeer.co.jp/slat/cp/120612-120626/index.html

Photo is a web capture for explanatory purposes, copyright belongs to the company.

KFC Twister Twitter Giveaway‏

KFC gave away 200 Twisters to people who followed and tweeted about the Twister Campaign.

http://twister.kfc.co.jp/

Photo is a web capture for explanatory purposes, copyright belongs to the company.

2012-06-21

Edy to Rakuten Edy Campaign‏

Many stores, including Circle K Sunkus convenience stores are participating in the Rakuten Edy Campaign to promote the new name of the digital wallet (or digital money, or prepaid card) service. The company which runs the popular digital wallet service Edy (which stands for euro, dollar, yen) became a subsidiary of Rakuten (楽天) last year. Therefore the name of the company and the service was changed to Rakuten Edy (楽天Edy) this month. Anyone who uses 500 yen or more of this service this month wins chances at up to 10,000 yen in Rakuten Edy points. The total giveaway is 3,000,000 yen in Rakuten Edy points.

http://www.circleksunkus.jp/cs/campaign/rakutenedy/index.html

Photo is a web capture for explanatory purposes, copyright belongs to the company.

Sapporo Youn-a Yukata Event‏

Sapporo is holding an event where entrants (which are limited to females 20 and older) are invited to a yukata (or summer cotton kimono) event with the Korean star Youn-a in Tokyo. The event is to promote imported Korean makkori, thus the tie-in with a Korean model and talent. Interesting idea, but obviously aimed at young females, a category somewhat difficult for beer companies to reach usually.

http://www.sapporobeer.jp/oishiimakguli/josikai/index.html

Photo is a web capture for explanatory purposes, copyright belongs to the company.

Pronto Frozen Espresso‏

Proto, the coffee shop chain, has added a frozen espresso to its summer menu.

http://www.pronto.co.jp/menu/

Photo is a web capture for explanatory purposes, copyright belongs to the company.

Haagen-Dazs Apricot Tart‏

A new flavor for Haagen-Dazs Japan is apricot tart.

http://www.haagen-dazs.co.jp/apricot_tart/

Photo is a web capture for explanatory purposes, copyright belongs to the company.

2012-06-20

McDonald's Olympic Glass Giveaway‏

McDonald's is giving away a commutative Coke-Olympic glass with the purchase of a large value set meal. Three colors for 10 days, and a different three colors for another 10 days.

http://www.mcdonalds.co.jp/campaign/coke_glass/index.html

Photo is a web capture for explanatory purposes, copyright belongs to the company.

Sapporo Yebisu Giveaway‏

Sapporo is giving away seasonal gift sets of its premium brand, Yebisu, exclusively to members of its online club.

http://www.sapporobeer.jp/sapporo_enq/0051/index.html

Photo is a web capture for explanatory purposes, copyright belongs to the company.

Tully's Qi Wireless Recharging Service

Tully's is offering the use of Qi wireless recharging pads in selected stores. Qi is an international standard for wirelessly recharging electronics, but for the present it is only integrated into a limited number of smart phones (all Japanese brands from what I can tell). To use this with an iPhone, for example, special cover would have to be purchased.

(PDF file)
http://www.tullys.co.jp/u/pdfs/0525a.pdf

Photo is a web capture for explanatory purposes, copyright belongs to the company.

Glico Dairy BifiX Campaign‏

Glico Dairy is holding a giveaway to promote its new BifiX brand bifidobacteria probiotic yogurt line. Proof of purchase is required and JTB travel vouchers are among the prizes.

http://www.glico-dairy.co.jp/cp/probiotics/index.html

Photo is a web capture for explanatory purposes, copyright belongs to the company.