2014-06-22

Burger King Garlic Stamina Burgers

Burger King is celebrating 60 years, which includes several starts and stops in Japan. As part of the celebration, they are offering two garlic flavored oversized sandwiches: the Garlic Quattro Cheese and the Garlic Meat Beast.

Both are being marketed to enhance physical stamina during the hot summer months. There are a variety of plates offered along these lines in Japan, which include the word "stamina", usually a meal plate of some size which includes garlic and an abundance of meat. So instead of bringing in a totally non-Japanese special, this time they are playing into local traditions, at least a bit.

Garlic Quattro Cheese - a beef and a hash brown patty, fried garlic, colby jack cheese, cheddar cheese, cheese sauce and pepper Caesar sauce (which includes cheese) - adding up to 4 types of cheese.

Garlic Meat Beast - lettuce, tomato, mayo, fried garlic, two beef patties, one chicken patty, and a special sauce which contains Burger Kings special sauce which includes miso. Interestingly, in Japanese it is called the Garlic Meat Monster, which sounds appropriate.

バーガーキング ガーリッククアトロチーズ ガーリックミートモンスター

http://www.burgerkingjapan.co.jp/campaign/cp120.html

Photo is a web capture for explanatory purposes, copyright belongs to the company.