Calbee Hitokuchi Bizen

These are small healthy cookies or biscuits containing banana, oats, raisins, prunes, wheat and ficus. There is a triangle of goodness (快) which connects to clear or pure (澄) and (潤) which is related to moisture or lack of dryness and it frequently used in connection with skin health. And finally, the product name creates a new word for which the meaning is immediately obvious from the Chinese characters (美膳) which connects beauty (美) with a character which sounds like improvement (善), but uses a character used in medicine (薬膳). Lots of work went into the package design.