iTunes Circle K Sunkus Promotion‏

Many Japanese promotions only seem to make sense once you have bought into the club or marketing scheme that has been created by the retailer. In this case, Circle K Sunkus stores have a Karuwaza Club which allows to user to earn points on purchases, use Rakuten Edy points and get coupons in store items. If you are a member of this club and go to a special Karuwaza Station (which looks similar to a banking machine) located inside the convenience store, you can get Mokupon coupons (which is short for Thursday coupon 木ーポン). These coupons are advertised as being for Thursday discounts on a variety of items, but in this case the coupons are available for a full 3 week period and give the customer a discount on the purchase of iTunes prepaid cards. There really is much more to these Karuwaza Stations and I should explain fully as some point.

http://www.circleksunkus.jp/cs/sale/itunes_card/index.html

Photo is a web capture for explanatory purposes, copyright belongs to the company.