McDonald's and BEAMS Design collaborated on bags as part of a giveaway to coincide with the American Vintage special burger offerings. The bag shown fits in with the 70's theme of the second round of the campaign.
Cards with serial numbers will are given to people who order the "Hot and Groovy" sets and the first 11,000 who respond get a bag.
http://www.mcdonalds.co.jp/campaign/americanvintage/campaign02/
Photo is a web capture for explanatory purposes, copyright belongs to the company.
Suntory has renewed its 3rd category Jokki Nama Beer. They have test data showing low off-tastes and low objectionable after-taste. However the more interesting claim is for low purine content. They claim 0.0 to 0.9 mg per 100 ml, in contrast to regular beer which contains between 9 and 11 mg per 100 ml. Since purines in beer have been strongly associated with the occurrence of gout, many people are trying to still enjoy beer without the increased risk of gout. If so, Suntory says this is the beer for you.
http://www.suntory.co.jp/beer/jug-nama/product/index.html
chart of purine contests of various beers
http://products.suntory.co.jp/beer/ingredient.html
Photo is a web capture for explanatory purposes, copyright belongs to the company.
Among the Japan Olympic Committee Official Sponsors, there are several food companies or organizations.
Meiji, Ajinomoto Frozen Foods, Nissin, Nissin Oillio, Marudai and JA.
http://www.joc.or.jp/about/partners/
Photo is a web capture for explanatory purposes, copyright belongs to the company.
KFC is collaborating with Hello Kitty on kids' menu gifts. Among the gifts are combs, mirrors, drinking bottles, stickers, cups and containers for lunch box items.
http://www.kfc.co.jp/menu/set_smile.html
Photo is a web capture for explanatory purposes, copyright belongs to the company.
Yoshinoya is collaborating with New Japan Pro-Wrestling in a series of promotions, each of which feature one wrestler and one Yoshinoya product or special. Discount tickets to events are offered as well as product giveaways. New Japan Pro-Wrestling bills itself as the "King of Sports", which might cause some people might roll their eyes.
http://www.yoshinoya.com/njpw/index.html
Photo is a web capture for explanatory purposes, copyright belongs to the company.
McDonald's is offering Olympic themed happy sets in two phases. The first is a set of Olympic stickers and the second is a calendar to help follow all the events.
http://www.mcdonalds.co.jp/happyset/hs/index.html
Photo is a web capture for explanatory purposes, copyright belongs to the company.
KFC has brought back fried fish and fish sandwich which uses the same fried fish pieces. They are still using Alaska pollock, but calling it Kentucky fried fish is interesting.
http://www.kfc.co.jp/campaign/friedfish/
Photo is a web capture for explanatory purposes, copyright belongs to the company.
KFC's boneless chicken has made it to Japan. Definitely more convenient, but some people think the taste is not quite the same. In an article last year, it sounded like KFC expected the boneless to eventually become more popular than the traditional chicken pieces. Something to watch.
http://www.kfc.co.jp/menu/detail/index.cgi?pid=OR_campaign_117
Photo is a web capture for explanatory purposes, copyright belongs to the company.
Rakuren is the brand for Shikoku Dairy Cooperative. One of their products available nationwide is this milk with is only taken from 3 farms in Ehime Prefecture and only from evening milkings. They claim the content of the evening milk is far superior to that from morning milkings. They also claim all milk to be pasteurized within 24 hours of milking. I just found a carton of this milk at Seijoishi in Kanagawa Prefecture. らくれん 愛媛県 四国乳業 夕しぼり
http://www.rakuren.co.jp/yuushibori/limitation.html
Photo is a web capture for explanatory purposes, copyright belongs to the company.
Suntory Bitter Roast is an all malt beer available for a limited time only in convenience stores. It is alternately described as an "adult deep roast" and a "rich and bitter taste for adults". サントリー ビターロースト ビール
http://www.suntory.co.jp/beer/?fromid=top_pr
Photo is a web capture for explanatory purposes, copyright belongs to the company.
