Lawson Rilakkuma Fair

Lawson is holding a Rilakkuma Fair where you collect point stickers off products and trade them in for gifts such as dolls, tableware, etc. Rilakkuma is a very popular character which is a contraction of Relax and Kuma (Japanese for bear), therefore "relax bear" - an appealing image for many people who just want to slow down. リラックマ ローソン

http://www.lawson.co.jp/

Photo is a web capture for explanatory purposes, copyright belongs to the company.