2012-09-14

Kirin Hyoketsu Chu-Hi

Kirin's most famous chuhai (shochu cut with fruit juice) brand is Hyoketsu 氷結 and boasts NASA technology for the diamond cut can design which is used to strengthen the aircraft by NASA and I assume Kirin uses it to reduce packaging materials, but that is not clearly stated. This product has sold 7 billion cans since its introduction in 2001. It is safe to say this product has been a success.

http://www.kirin.co.jp/brands/hyoketsu/index.html

Photo is a web capture for explanatory purposes, copyright belongs to the company.

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