Luna Probiotic Strain

Luna uses 2 probiotic strains in its yogurts, Bifidobacterium HN019 (Danisco) and plant (cabbage) derived Lactobacillus plantarum HSK201 (Nippon Ham).

http://www.nipponluna.co.jp/lunachan/lactic/

Photo is a web capture for explanatory purposes, copyright belongs to the company.

Asahi BOLS Giveaway‏

BOLS liqueur, "born in Amsterdam in 1575", goes through Asahi in Japan. Asahi is giving away 10 bottles of Raspberry BOLS to Asahi web service members to sign in and click on the giveaway.

http://www.asahibeer.co.jp/enjoy/liquorworld/campaign/

Photo is a web capture for explanatory purposes, copyright belongs to the company.

Meiji Xylish Inc‏

Meiji has started a promotion for its Xylish brand of xylitol (a sweetener which actually promotes dental health) containing gum by opening a Xylish Inc. website. It is a pseudo company called Xylish Inc. and with a CEO named Fukuyama (福山CEO) and they are now taking suggestions for projects. Registering at the site does not require personal information. The company's goal is to support working people and project suggestions should support that goal. A number of projects will be selected. I assume that the selected projects will be addressed through online collaboration with people who register. Too early now to get a grip on exactly what this will look like. It does seem to be a fairly elaborate promotion though.

http://xylishinc.jp/

Photo is a web capture for explanatory purposes, copyright belongs to the company.

MINISTOP Unagi Orders‏

MINISTOP, the convenience store chain, is taking orders for special unagi (eel) bentos for the day of the ox (土用の丑の日), July 27th this year, which is thought to be the hottest day of the summer. In Japan, it is tradition to eat eel on this day. The unagi from Hiroshima sells at a premium: 1,680 yen, compared with 1,380 yen for the Chinese unagi.

http://www.ministop.co.jp/syohin/reserve/unagi/

Photo is a web capture for explanatory purposes, copyright belongs to the company.

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Luna Mango Vanilla Yogurt‏

Luna claims to be Japan's biggest seller of vanilla yogurt. They just added a mango flavor to that line of products (mango vanilla yogurt).

http://www.nipponluna.co.jp/products/vanilla/mangovani.html

Photo is a web capture for explanatory purposes, copyright belongs to the company.

Meiji Developmental Support Campaign‏

As part of its infant food line, Meiji is promoting its line of developmental foods (first foods) with a giveaway of a variety of toys for infants and young children. Entry is by collecting proof of purchase seals and mailing them in.

http://www.meiji-hohoemi.com/y_cp/

Photo is a web capture for explanatory purposes, copyright belongs to the company.

Sapporo Clear Fruit ZERO Promotion‏

Sapporo beer in another promotion with "Happiness +", a women's interest website is giving away cans of its zero alcohol chuhai product Clear Fruit Zero (すっきり果実のZERO). Entry is via web form.

http://www.sapporobeer.jp/hppla/campaign/sukkirizero/index.html

Photo is a web capture for explanatory purposes, copyright belongs to the company.

Bikkuri Donkey Candle Light Dinner‏

Bikkuri Donkey, a family restaurant chain that specializes in chopped steak as it is called in the US, is holding a promotion where they encourage people to eat more slowly by dimming the lights and lighting candles. The expect to serve 1 million people this way. Nothing is being given away and there are no discounts from what I can see, but I suppose it is a way to give a slightly more upscale image to the evening hours.

FYI, they serve "hanbagu" (ハンバーグ) which means chopped steak or hamburger steak. This is not to be confused with "hanbaga" ハンバーガー which is a hamburger.

http://www.bikkuri-donkey.com/campaign/

Photo is a web capture for explanatory purposes, copyright belongs to the company.

Pepsi Salty Watermelon‏

Pepsi is introducing an interesting Pepsi variation for summer - Salty Watermelon. It is a red cola with a taste that fits summertime. It will be available nationwide July 24th.

http://topics.blog.suntory.co.jp/004491.html

Photo is a web capture for explanatory purposes, copyright belongs to the company.