First Kitchen Pudding Float‏

First Kitchen is offering a new flavor in its desserts lineup. They are calling it Pudding Float, which does not sound that great in English. Pudding in Japan is more like what you would call a custard in the US, and these are drinks. So what you have are custard flavored drinks topped with soft ice cream. This flavor is also being used with the tapioca drink line.

http://www.first-kitchen.co.jp/house_shop/grand.php?menucat=9#mtop

Photo is a web capture for explanatory purposes, copyright belongs to the company.

Suntory Pepsi Movie Promotion

Suntory is giving away goods related to the "Space Brothers" (宇宙兄弟) movie which is now in theaters to promote Pepsi. They are even giving away two replica space suits. Space Brothers was a popular manga series before becoming a movie.

http://www.pepsi.co.jp/campaign/index.html?fromgab=topnews#uchu1

Photo is a web capture for explanatory purposes, copyright belongs to the company.

First Kitchen Mille-feuille Pork Cutlet Sandwich‏

First Kitchen has a limited edition mille-feuille pork cutlet sandwich, which is so named because the pork cutlet contains thin-cut layers of roast beef and therefore resembles the French pastry. An added yuzu sauce also distinguishes this from the typical pork cutlet sandwich.

http://www.first-kitchen.co.jp/news/?ym=201204#nw104

Photo is a web capture for explanatory purposes, copyright belongs to the company.

Suntory Carlsberg Euro2012 Promotion‏

Suntory is giving away tickets to be in the audience for TV shows taped in Tokyo related to this year's Euro2012 soccer tournament. The giveaway promotes Carlsberg, which goes through Suntory in Japan. Entry is via web form.

https://ssl1.suntory.co.jp/apl/btc/cp/CSUNB1205073/form

Photo is a web capture for explanatory purposes, copyright belongs to the company.

Freshness Burger Blue Cheese Burger

Freshness Burger is offering a limited edition Blue Cheese Burger made from Italian Gorgonzola blue cheese. Looks wonderful, but is a bit pricy at 620 yen. The accompanying special is a grenadine soda.

http://www.freshnessburger.co.jp/

Photo is a web capture for explanatory purposes, copyright belongs to the company.

S&B Marie Claire Curry Campaign

S&B Foods is conducting a campaign to promote their instant curry products with a Marie Claire goods giveaway. Entry is by postcard including product bar codes.

http://www.sbfoods.co.jp/campaign/curry/

Photo is a web capture for explanatory purposes, copyright belongs to the company.

Suntory Korean Shochu Giveaway‏

Suntory is giving away a set of Suntory beverages (both alcoholic and non-alcoholic) and a special set of drinking glasses to promote sales of Kyogetsu (鏡月), Korea's number 1 selling shochu brand in Japan. Entry requires filling out a form on the website.

https://ssl1.suntory.co.jp/apl/btc/cp/CSUNS1205151/form

Photo is a web capture for explanatory purposes, copyright belongs to the company.

ABC Health Report - Calcium Supplements, Food Labeling

This week's Health Report has two interesting food-related subjects, the relationship between calcium supplements and increased risk for heart attacks and the effectiveness of traffic light food labeling. Both of these subjects are evolving and no conclusions are reached, but it is interesting nevertheless.

http://www.abc.net.au/radionational/programs/healthreport/28-may-2012/4037628

House Make Mother Smile Photo Campaign

House Foods are holding a contest where the best photos of curry that would make mother smile win the entries plates and other kitchen items.

http://housefoods.jp/data/event/egao/index.html

Photo is a web capture for explanatory purposes, copyright belongs to the company.

7-Eleven Evening Coupons

7-Eleven is offering coupons for discounts on selected items, which can only be redeemed between the hours of 6 pm and midnight. The coupons can be found in stores or printed off the internet. Nice way to shift traffic to off hours.

http://www.sej.co.jp/cmp/yorutoku1205.html

Photo is a web capture for explanatory purposes, copyright belongs to the company.