The coffee shop chain Doutor is collaborating with Morinaga on two yogurt drinks which use Morinaga's probiotic yogurt Bifidus. One flavor is acerola-cranberry (acerola berries from Okinawa, honey from Argentina). and the other flavor is blueberry.
The copy on the advertisement encourages you to start the day with beautiful digestion. Bifidus yogurt contains Bifidobacteria BB536 and carries a FOSHU health claim, but that cannot automatically be extended to a yogurt drink which contains it.
In any case, this looks like it could be a very mutually beneficial promotion. 森永 ビヒダス ドトール
http://bifidus.jp/fun/tieup/
Photo is a web capture for explanatory purposes, copyright belongs to the company.
Pokka Sapporo is not just a beverage company, they also sell foods, such as this new product. This soup, called Kantanbimi, is a Kimchi and Yakgaejang instant soup. Kimchi is traditional Korean fermented cabbage and Yakgaejang is a Korean style beef and vegetable stew. Relations between Japan and Korea might have their ups and downs, but Korean food varieties can always be found in every supermarket or convenience store. ポッカサッポロ 韓湯美味 旨×辛×酸 キムチユッケジャン
The pictured advertisement is for a product giveaway (20 total), which requires logging onto the website to enter.
http://www.pokkasapporo-fb.jp/soup/fun/present.html
Photo is a web capture for explanatory purposes, copyright belongs to the company.
