2017-03-07

Che Cigarettes

Che branding and the iconic photo work even in Japan.

2017-01-29

Haagen-Dazs Triple Chocolat

Haagen-Dazs will introduce a new decadent offering Feb 6th, the Triple Chocolat, which actually looks like a quadruple chocolate to me (two white chocolates, a bitter chocolate, and milk chocolate). When you open the cup there is a layer of white chocolate ice cream with chunks of white chocolate chips. When you scoop down, you make your way through a layer of bitter chocolate sauce on your way to a milk chocolate ice cream with a rich cacao flavor.
http://www.haagen-dazs.co.jp

Key Words: カカオ ハーゲンダッツ トリプルショコラ Haagen-Dazs Triple Chocolat

Photo is a web capture for explanatory purposes, copyright belongs to the company.

2017-01-21

Glico GABA Stress Fighting Chocolate

GABA, or gamma-amino butyric acid, is a component of chocolate that has been shown to have a stress reducing effect. This Glico product by the same name contains 280 mg of GABA per 100 g of product, and comes in milk chocolate and bitter chocolate varieties.

Possibly the more interesting point is that this product employs the relatively new food claim system in which a company takes responsibility for the claim instead of having it approved by the government. This was introduced to somewhat mimic the claim system in the US.

Therefore this product clearly claims psychological stress reduction, but then in small print points out that this claim has not been verified by the Japanese government.

Key words: Glico, GABA, chocolate, グリコ チョコレート ギャバ
http://cp.glico.jp/gaba/index.html

Photo is a web capture for explanatory purposes, copyright belongs to the company.

2017-01-20

Nestle Kumamoto Kumamon Tea KitKat

Nestle is selling a special green tea variety of KitKat only in Kyushu and Okinawa. Kumamon is the brand character created by Kumamoto Prefecture and free for use in any product that contains ingredients from Kumamoto. Since the earthquake in Kumamoto last year, it has become a symbol for support for people in that area.
https://nestle.jp

Key Words: Nestle, KitKat, Kumamoto Prefecture ネスレ キットカット くまもん くまもと茶 熊本県

Photo is a web capture for explanatory purposes, copyright belongs to the company.

2017-01-16

KFC Shrimp Crispy Sticks

Styled after their chicken crisps, called "Colonel Crispies", KFC has introduced crispy shrimp sticks, called "Ebi Paripari Fry", which use natural (not farmed) shrimp.
http://www.kfc.co.jp

Key Words: KFC, Kentucky Fried Chicken, shrimp, えびパリパリフライ ケンタッキーフライドチキン

Photo is a web capture for explanatory purposes, copyright belongs to the company.

2017-01-15

PokkaSapporo Furano Lavender Tea

Pokka Sapporo is offering a lavender tea which uses lavender from the Furano area of Hokkaido. They stress that a special low temperature extraction process of the lavender-tea mixture avoids the bitter and astringent tastes that can otherwise accompany the process.
http://www.pokkasapporo-fb.jp

Key Words: Pokka Sapporo, Furano, Hokkaido, lavender, tea, ラベンダー, 茶, 富良野, 北海道

Photo is a web capture for explanatory purposes, copyright belongs to the company.

2017-01-14

Wendy's Brioche Burgers

Wendy's has introduced new premium burgers at premium prices: the brioche cheese and tomato burger (680 yen), and the brioche bistro beef stew burger (860 yen). Little explanation and no press release accompanies the introduction, but brioche refers to the bread and in one like of copy the burgers are said to have a buttery aroma for this winter special.
http://wendys.co.jp/

Key Words: Wendy's, brioche, burger, ブリオッシュ, ウェンディーズ

Photo is a web capture for explanatory purposes, copyright belongs to the company.

2017-01-13

Atsuta Shrine Nagoya Aichi Sake Producers



This is a photo of sake (or nihonshu) casks offered by the sake producers in Aichi Prefecture (only Aichi Prefecture) to Atsuta Shrine in Nagoya, one of the major shrines in Japan.

愛知県酒造組合 熱田神宮 日本酒

2017-01-12

KitKat Sake Flavor

This white chocolate KitKat version promises aroma of fine sake and clean aftertaste. This is a limited product, but is available throughout Japan.

Key Words: KitKat, Nestle, Sake, キットカット ネスレ 日本酒 ワイトチョコレート
https://d.nestle.jp/kitkat/

Photo is a web capture for explanatory purposes, copyright belongs to the company.