2012-11-19

Morinaga Pino Variety Boxes


Pino has been Morninaga's chocolate covered, bite size ice cream brand since 1976. This month, they are introducing two variety packs: chocolate, almond & vanilla, and matcha, caramel & vanilla. 森永 ピノ

http://www.pinoice.com/pc/

Photo is a web capture for explanatory purposes, copyright belongs to the company.

Morinaga Lipton The Matcha

Lipton chilled drinks go through Morinaga in Japan. This month, they are introducing a matcha chilled cup drink called The Matcha, which is a matcha flavored milk drink. In the press release, they note the growth of matcha as a flavor in the chilled cup market (3.0 to 3.9 percent from 2008 to 2011). This makes it the second largest category after coffee - larger than the regular or brown tea category. 森永乳業 リプトン 抹茶ミルク

http://www.morinagamilk.co.jp/corporate/release/2012/1115_1205.html

Photo is a web capture for explanatory purposes, copyright belongs to the company.

Frozen Kirin Stout Beer Dessert


Kirin is advertising the use of Ichiban Shibori Stout as a frozen dessert. Looks very good, but also surprising in a way. In my experience, companies are very reluctant to suggest major transformations like freezing, because it is hard to guarantee the final quality of the product.

The recipe involves mixing in gum syrup (20 mg per 250 ml can), freezing for 4 hours, breaking apart with a spoon and pouring cream over the top. キリン スタウト デザート

http://www.kirin.co.jp/brands/ichibanstout/howto/drinking/frozen/

Photo is a web capture for explanatory purposes, copyright belongs to the company.

Kyushu Okinawa Beniimo KitKat

Okinawa and southern Kyushu are known for several varieties of sweet potato, one of which is Beniimo 紅いも (purple yam, Okinawa sweet potato). KitKat is selling a special beniimo-white chocolate KitKat only in Kyushu and Okinawa. ネスレ キットカット 紅いも

http://d.nestle.jp/kitkat/omiyage/kk_mini_beniimo.html

Photo is a web capture for explanatory purposes, copyright belongs to the company.