7-Eleven Sicilian Salt Vanilla Ice Cream

7-Eleven is selling a limited edition Sio Vanilla Ice Cream made with Sicilian salt and vanilla beans from Madagascar. I like the way many products here in Japan market the source of ingredients. Morinaga is not mentioned in the advertising, but they manufacture this product. "Sio" is an alternate transliteration of "shio" or salt. シチリア 塩バニラ セブンイレブン

http://www.sej.co.jp/

Photo is a web capture for explanatory purposes, copyright belongs to the company.