To promote its new premium frozen pizzas, Meiji is giving away a Fiat 500 car which has a special design from popular TV personality Karen Michibata 道端カレン. Answering a simple quiz online is necessary for entry. The new premium pizzas are branded as Kodawari Pizzaria こだわりピッツェリア, which translates as something like "pizzaria for those with exacting taste", and they come in two varieties margherita and picante. 明治、マルゲリータ、ピカンテ
Photo is a web capture for explanatory purposes, copyright belongs to the company.