Strategies to Reduce Sodium Intake in the United States

The Institute of Medicine (IOM, National Academy of Sciences) released a report which has gotten a lot of news coverage.
Strategies to Reduce Sodium Intake in the United States
http://www.iom.edu/Reports/2010/Strategies-to-Reduce-Sodium-Intake-in-the-United-States.aspx

This report proposes intervention by the FDA.

Washington Post article
http://www.washingtonpost.com/wp-dyn/content/article/2010/04/19/AR2010041905049_pf.html
USA Today article
http://www.usatoday.com/news/health/2010-04-20-fda-salt-cutback_N.htm?

The FDA hurriedly replied that it has no plans to regulate salt at this time.
They are no doubt reluctant to take the lead.
http://www.fda.gov/NewsEvents/Newsroom/PressAnnouncements/ucm209155.htm

I don't know how it could be done fairly to all those concerned, but I feel strongly this would be the only way to reduce salt levels.
No food company wants to go at it alone, because customers will just buy an alternative.

There is a strong sentiment in the US against any "big brother" measures, so this will not be easy by any means.