Kirin Tropicana Coconut Water

After being popular in the US for several years, coconut water has finally made it to Japan and is being offered by a number of companies. This photo is of the coconut water offered by Tropicana, which goes through Kirin in Japan. キリン トロピカーナ

http://www.k-tropicana.com/

Photo is a web capture for explanatory purposes, copyright belongs to the company.

Tully's Swirkle and Shake

Continuing to add sweet items to the menu, Tully's is now offering a Salt and Litchi (or Lychee) Swirkle and an Espresso Shake. Apparently Swirkle is a word made up by Tully's combining swirl and circle, therefore the need to have at least two ingredients in each such offering (they are mixed or swirled together in a circular motion). タリーズコーヒー

http://www.tullys.co.jp/

Photo is a web capture for explanatory purposes, copyright belongs to the company.

Suntory The Premium Malt's Shinkansen 50th Anniversary Can

This year marks the Shinkansen's 50th anniversary and Suntory is helping celebrate with this special design cans only available on the original Shinkansen line, the Tokaido line between Tokyo and Osaka. サントリー 新幹線

http://www.suntory.com/

Photo is a web capture for explanatory purposes, copyright belongs to the company.

Meiji VAAM Sports Drink 19 Years

Meiji started selling VAAM 19 years ago. This ad stresses that the success of this product is not just the 17 amino acid mixture which is said to help endurance athletes perform better and regular people burn more fat, but is also due to the product's taste and drinkability. 明治 ヴァーム

http://www.meiji.co.jp/sports/vaam/

Photo is a web capture for explanatory purposes, copyright belongs to the company.

Lotteria Exquisite Burger Money Back Guarantee

Lotteria is bringing back a hit promotion from 2009, the Zetsumyo or Exquisite Burger. Only this time, there is a new twist, you get a complete refund if you do not agree that it tastes good. I think most Japanese would be too embarrassed to ask for their money back on those grounds, but I also think like anywhere else this promotion will have some people take advantage of it.

I remember this offering and think, as Lotteria does, that most people will like it. Lettuce, tomato, mayo and onion on a beef patty that is said to remind you of steak. Add a dijion mustard and for the BLT version a thick slab of smoked bacon and you have a pretty appealing premium burger which goes for 390 yen (470 yen for the BLT version). ロッテリア 絶妙バーガー

https://www.lotteria.jp

Photo is a web capture for explanatory purposes, copyright belongs to the company.

Glico Doraemon Stand By Me Pocky

Doraemon, the blue robot cat from the future, has long been one of the most popular animated characters in Japan. To coincide with the release of a new 3D movie called "Stand By Me", Glico has released Pocky sticks with main characters on the package. グリコ ドラえもん

http://www.glico.co.jp/

Photo is a web capture for explanatory purposes, copyright belongs to the company.

Morinaga New Washoku Style

On Morinaga's recipe page, they are featuring some dishes inspired by the New Washoku campaign. The dairy industry in Japan is promoting the combination of dairy and traditional Japanese food for optimal nutrition.

The reasoning goes like this, Japanese cuisine is well known for being not only delicious, but also very healthy. The areas where the traditional menu falls short is in protein and calcium, which happen to be the areas where milk and milk products shine. Therefore, drinking milk or consuming dairy with a traditional Japanese meal should be extremely healthy. 乳和食 森永

http://www.morinagamilk.co.jp/recipe/feature/

Photo is a web capture for explanatory purposes, copyright belongs to the company.

Haagen-Dazs Lemon Ginger Float

Haagen-Dazs will begin offering a new Lemon Ginger Float flavor on July 7th. ハーゲンダッツ

http://www.haagen-dazs.co.jp/

Photo is a web capture for explanatory purposes, copyright belongs to the company.

7-Eleven TV Special

Japanese variety shows go to a number of interesting places, usually squeezing something interesting out of a small budget. This is a 7-Eleven advertisement promoting a segment on a popular variety show. On the show 10 different 7-Eleven food items will be sampled by panelists as if they are restaurant food and not just quick and easy food choices. セブンイレブン

http://www.sej.co.jp/

Photo is a web capture for explanatory purposes, copyright belongs to the company.

Yamazaki Lunch Pack Cheese Cake

Yamazaki did on online poll of flavors customers would like to see and cheese cake won. These sandwiches contain cheese cake flavored cream and spongecake. This is one event of many in celebration of 30 years of Yamazaki Lunch Packs. I actually had no idea how long this product line has been on the market. I would guess the production method has improved dramatically over that period of time. All products in this line are very processed, but also very neat, clean, cheap, convenient and reasonably good tasting. Very tempting when you are in a hurry to catch a train. ヤマザキ ランチパック

http://www.yamazakipan.co.jp/

Photo is a web capture for explanatory purposes, copyright belongs to the company.