Meiji is holding a promotion to celebrate the 20th Anniversary
of their Hokkaido Tokachi cheese. The promotion occurs for a
full year and is broken into 4 month periods. The grand prize each
four months is an 8 day trip for 2 to a country through which the 43rd parallel
passes (Italy, Spain, France), just as the 43rd parallel passes through
the Tokachi region of Hokkaido. Second place prizes are 3 day trips
to Hokkaido. Entry is via postcard by answering a simple quiz.
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